All Marketers Are Liars
All Marketers Are Liars
Description
All Marketers Are Liars explains how telling your customers authentic, meaningful stories about your business helps you sell your products and build a strong, long-lasting relationship with them.
Who should read
Marketers and marketing students Anyone who wants to connect with their customers Anyone who wants to know why wine tastes better in a Riedel glass
About the author
Seth Godin is the bestselling author of Purple Cow, Linchpin and Poke the Box. He is considered one of the most influential business bloggers in the world.
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All Marketers Are Liars explains how telling your customers authentic, meaningful stories about your business helps you sell your products and build a strong, long-lasting relationship with them.
Who should read
Marketers and marketing students Anyone who wants to connect with their customers Anyone who wants to know why wine tastes better in a Riedel glass
About the author
Seth Godin is the bestselling author of Purple Cow, Linchpin and Poke the Box. He is considered one of the most influential business bloggers in the world.
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